EXIM BANK LAUNCHES CHANJA KIJANJA CAMPAIGN TO REWARD ITS MASTERCARD CARDHOLDERS

Dar es Salaam; February 17, 2020: Exim Bank Tanzania has launched a promotional campaign to reward its Mastercard cardholders.

The launch of the new campaign dubbed ‘Chanja Kijanja na Exim Bank Mastercard’ goes hand in hand with the Bank's drive to provide unmatched convenience to its customers whilst also giving special benefits in line with their lifestyles. The campaign aims at encouraging Exim Bank customers to use the bank’s cards for online purchases or making payments through payment point devices (POS) in a number of shops and other locations across the country, according to Exim Bank Head of Retail Banking, Mr. Andrew Lyimo.

“At Exim Bank, our cardholders enjoy utmost convenience across our network when it comes to making purchases or payments across accepting platforms including dining, shopping, international purchases and online bookings, traveling, hotels, and touristic activities,’’ he mentioned.

“And now, on top of customers enjoying the utmost convenience that comes with our cards, they will now stand a chance to win big through this campaign. There will be weekly, monthly and grand prizes and all our customers have to do is make purchases or payments through their Exim Bank Mastercard cards as many times as possible. Each transaction adds on one’s chances to win.”

During the campaign, 10 weekly winners will be rewarded with shopping vouchers worth TZS 50,000; 5 monthly winners will be rewarded with smartphones.

And as for the grand prizes, our customers with their plus one, will win an all-expenses-paid trip (Visa Cost, Plane Ticket, Match and Spending Money). The first winner will fly to Dubai, the second winner to Cape Town and the third to the Zanzibar islands.

The campaign will run between from February until end of April 2020 and is open to all Exim Bank MasterCard cardholders, including all new customers who have applied or will apply for new cards during the period of the campaign, according to Mr. Lyimo.

Mr. Stanley Kafu, Head of Marketing and Communications at Exim Bank Tanzania, expressed his delight at launching the campaign saying, “We’re thrilled to introduce the Chanja Kijanja campaign. Enhancing our customers’ banking experience and making their spending even more rewarding, is the center of our working philosophy at Exim Bank.

Exim Bank will continue to provide exclusive offers and unique prizes to its customers, as a token of appreciation for their loyalty and trust.” He added

“We are excited to tap into Exim Bank cardholders’ passions and offer the chance to win a truly priceless experience. Using Exim Bank MasterCard is a fast, convenient and secure way to make everyday purchases… you just Chanja Kijanja na Exim Bank Mastercard. ‘’ he said.