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| Angelica Pesha, Chief Executive Officer of Mixx by Yas, addresses guests (not in the picture) during a dinner gala event for super agents and partners held in Dar es Salaam over the weekend. The event marked the launch of the Wakala App, a first-of-its-kind platform designed to transform how agents manage their businesses and enhance service efficiency for over 22 million customers nationwide, as well as the introduction of 'Bustisha Wakala', a financing solution aimed at providing working capital to agents. |
Dar es Salaam, March 27, 2026 – Mixx by Yas has officially unveiled the Wakala App, a first-of-its-kind digital platform designed to revolutionize how mobile money agents manage their businesses while enhancing service delivery for its more than 22 million customers nationwide.
The launch took place during a Partners Gala event at Mlimani City, bringing together key agents from across the country. The event served not only as a celebration of the company’s achievements over the past year but also as a platform to outline its strategic direction for 2026.
Speaking during the event, Chief Executive Officer Angelica Pesha expressed appreciation to agents for their continued contribution to the company’s growth.
“You are the backbone of our customer reach across every corner of the country. Through your dedication, discipline, and quality of service, you have built a strong foundation for Mixx’s growth,” she said.
Pesha emphasized that the company’s success is rooted in transparency, trust, and customer-centric service delivery. She also highlighted that Mixx has received certification from the GSMA Mobile Money program, affirming compliance with international standards in security, transparency, and customer data protection.
A Game-Changing Tool for Agents
At the core of the event was the unveiling of the Wakala App, an innovative solution tailored to empower agents with better control and efficiency in managing their daily operations.
According to Pesha, the app enables agents to:
- Manage their businesses more efficiently
- Monitor performance in real time
- Maintain full control over transactions and operations
“The Wakala App is a first-in-market solution that empowers agents to manage their businesses more efficiently and scale with confidence,” she noted.
This innovation aligns with the company’s broader vision of building a scalable, digitally enabled agent ecosystem capable of meeting the evolving needs of Tanzania’s growing digital economy.
Expanding Access to Capital
In addition to the app launch, Mixx introduced ‘Bustisha Wakala’, a loan facility targeting super agents. The initiative is designed to provide working capital, enabling agents to expand their operations and contribute more significantly to economic activity at the grassroots level.
Driving Financial Inclusion
Through these initiatives, Mixx continues to strengthen its position as a leader in financial services innovation in Tanzania. The company’s focus on agent empowerment, digital transformation, and accessibility reflects a broader commitment to advancing financial inclusion across the country.
“Our journey this year is one of growth, innovation, and shared success. We move forward with better tools, greater capacity, and a bigger vision for achievement,” Pesha concluded.
By investing in technology and strengthening its agent network, Mixx is building a robust ecosystem that not only enhances service efficiency but also supports Tanzania’s broader economic development agenda.
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