Dar es Salaam; 16th February 2026 – Akiba Commercial Bank Plc (ACB) has strengthened its collaboration with media stakeholders as part of its ongoing commitment to promoting financial education and accelerating financial inclusion across Tanzania.
Recognizing the media as a vital bridge between financial institutions and the public, the Bank underscored the important role journalists and media houses play in amplifying financial literacy messages. Through print, broadcast, and digital platforms, the media have the reach and influence to simplify complex financial concepts, helping individuals and businesses make informed financial decisions.
Speaking during the engagement session, Dora Saria, Head of Marketing and Communications at ACB, emphasized that financial education remains a strategic priority for the Bank. She noted that the initiative is designed to empower communities with practical knowledge on savings, responsible borrowing, digital financial services, investment opportunities, and sound financial management practices.
According to Saria, promoting responsible financial service provision and encouraging prudent use of financial products are central to ACB’s mission of supporting economic wellbeing and strengthening long-term financial resilience.
She further highlighted that an informed public is better positioned to utilize financial services responsibly, manage risks effectively, and contribute meaningfully to national economic growth. As Tanzania’s financial landscape continues to evolve—particularly with the rapid adoption of digital financial services—the demand for accessible, accurate, and consistent financial education has become increasingly critical.
During the session, the Bank also shared insights into its 2026 strategic priorities. Key focus areas include accelerated digital transformation, expansion of inclusive financial solutions, enhancement of customer experience, and sustainable business growth.
Through this strengthened partnership with the media, ACB aims to foster greater transparency, build public confidence in the financial sector, and broaden the reach and impact of financial literacy initiatives across the country.
About Akiba Commercial Bank Plc (ACB)
Akiba Commercial Bank Plc is a commercial bank dedicated to serving customers from diverse backgrounds, including individuals, small and medium-sized enterprises (SMEs), corporate clients, and Government institutions. The Bank maintains a strong focus on empowering and strengthening SMEs to enhance business sustainability, drive job creation, and promote inclusive economic development.
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