The company, which is set to be rebranded to Tanzania Telecommunications Corporation (TTC) as it moves to ensure profitability starting next year, projects it will generate a profit of between Sh7 billion and Sh8 billion.
Mobile operator,
Tanzania Telecommunications Company Limited (TTCL), has launched three data and
voice products, through a business transformation project through which it aims
to boost its profits.
The company, which is
set to be rebranded to Tanzania Telecommunications Corporation (TTC) as it
moves to ensure profitability starting next year, projects it will generate a
profit of between Sh7 billion and Sh8 billion.
The new products
include Waandishi Pack, T.Connect Plus and Bandika Bandua in which customers
are able to access the internet at affordable prices.
Speaking during the
launch, acting chief Marketing and Sales officer Laibu Leonard said the new
products would add bite to the government’s efforts to transform the country
into an industrial economy through effective and affordable communication.
Explaining about the
Waandishi Pack product, which is tailored for journalists, Mr Leonard said the
tariff would enable reporters to stay in touch with newsrooms and move in
lockstep with the increasingly digital world.
“Our company is
adopting a profit-oriented strategy and, therefore, the products we have
launched today are aimed at attracting more customers because services are
cheaper when compared with other operators,” said Mr Leonard.
Other packages that
have been launched by the telcom firm include Nyumbani Pack, Business Pack,
Nduki Pack, Enterprise Pack and Office Connect Pack.
The TTCL official
noted that currently the private and public sectors needed better and fast
communication to complete projects, especially those that would propel the
country towards the industrialization objectives.
The Citizen
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