A BOOK TO GUIDE BUSINESS OWNERS TO BUILD PROFITABLE BUSINESSES IS LAUNCHED

Smart-up your Start-up is a business educational book designed in a way to assist business owners understand key pillars of a successful, profitable, and sustainable business.

With the understanding of the fact that more than 75% of small businesses collapse in the first five (5) years, it is important to understand these pillars and how they can be designed, structured, and implemented for your success.

The five pillars selected by the author are finance, people, management, marketing, and strategy.

On finance, the books looks into the challenges the business owners face when it comes to managing their finances, and how best they can be smarter about the management of it.

On, people, the book looks at the key issues that a business must addressing in optimizing its human resources and building a strong team.

On management, the book advises the business owner to adopt a management style that builds a clear structure of delegation, performance management, and succession planning.

We understand that no business can grow without sales, and the role of marketing in creating a long lasting brand.

Finally, the book looks into the way of crafting a growth strategy necessary to guide the growth of the business without overlooking key issues.

This book is ideal for existing business owners, but can also be very useful for those wishing to start their own businesses.

For all inquiries and getting your copy, call +255 718 022 267

About the author

Salum Awadh 

Founder and CEO of SSC Group
Plot 949, Rose Garden road
Mikocheni B
P.O. Box 452 Dar es Salaam
Mobile: +255 656 006 106
Skype: salum.awadh
Website: www.sscgroup.co.tz
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