Kitomari Banking & Finance Blog: EQUITY BANK TAKES BANKING CLOSER TO THE PEOPLE THROUGH MIXX BY YAS AGENT NETWORK

Dar es Salaam, 17 February 2026 – In a major boost to financial inclusion, Equity Bank Tanzania has announced a strategic partnership with Mixx by Yas aimed at bringing banking services closer to millions of Tanzanians through the extensive nationwide network of Mixx agents.

The collaboration marks a significant step in expanding access to convenient, secure, and reliable financial services across both urban and rural communities.

Bringing Banking Closer to the People

Through this partnership, Equity Bank customers can now:

Deposit money directly into their Equity accounts (Cash-In)
Withdraw cash for personal and business needs (Cash-Out)

These services are available at Mixx by Yas agents located across Tanzania, eliminating the need for customers to travel long distances to bank branches.

Customers can transact using:

📱 Equity Mobile App (for smartphone users)
📞 USSD Code *150*07# (for basic phone users)

All transactions are conducted securely under the banner:

“Equity Bank – Deposit Cash, Withdraw Cash with Mixx by Yas.”

Leadership Perspective: A Strategic Move for Inclusion

Speaking during the launch, the Managing Director of Equity Bank Tanzania, Ms. Isabela Maganga, emphasized the broader impact of the partnership:

“This partnership with Mixx by Yas holds strategic value that extends far beyond the provision of banking services. It is a concrete step to enhance our services by reaching customers conveniently and reducing the distance between customers and banking services by bringing services closer to where they live and work.”

She noted that through the widespread Mixx by Yas agent network:

Customers will no longer need to travel long distances.
Banking services will be accessible easily, affordably, and securely.
Communities will benefit from stronger money circulation within the local economy.

“Our vision is to make banking services a part of everyday life, and this step is crucial in achieving that mission.”

Transforming Community Agents into Financial Gateways

On her part, Mixx by Yas CEO Ms. Angelica Pesha highlighted how the partnership transforms agent outlets into full-service financial access points:

“By combining Equity's banking expertise with the strength of the Mixx platform and our extensive agent network, we are transforming community-based service points into comprehensive gateways for banking services.”

She further noted that the collaboration will:

Expand International Money Transfer (IMT) services
Increase accessibility and convenience
Strengthen reliability for millions of Tanzanians
Accelerate digital financial integration nationwide

Together, the two institutions are building a more inclusive, digitally connected, and empowering financial ecosystem.

A Win-Win for Customers, Agents, and the Economy

This partnership delivers value at multiple levels:

✅ For Customers

Faster and easier access to banking services
Reduced travel costs
Greater financial convenience and security

✅ For Mixx by Yas Agents

Increased transaction volumes
Expanded service offerings
New revenue and business growth opportunities

✅ For the Nation

Deeper financial inclusion
Stronger participation in the formal financial system
Enhanced economic resilience at community level

Continued Innovation: Beyond Agent Banking

In addition to expanding service accessibility, Equity Bank continues to introduce innovative financial products tailored to customer needs.

🔹 Wezesha Account

Recently launched, the Wezesha Account is a short-term fixed deposit solution offering attractive returns with:

Minimum opening balance: TZS 500,000
Tenure: Three (3) years

🔹 Time Deposit Account Flexibility

Customers can also borrow up to 80% of their savings without breaking their fixed deposit — a powerful tool for liquidity management while maintaining investment growth.

These innovations reflect Equity Bank’s continued commitment to building financially empowered and economically resilient communities across Tanzania.

A New Chapter for Financial Inclusion in Tanzania

The partnership between Equity Bank and Mixx by Yas reflects a growing trend in the financial sector — integration, collaboration, and customer-centric service delivery.

By leveraging trusted agents embedded within communities, banking is no longer confined to branches. It is now accessible where people live, work, and do business.

This is more than a partnership.
It is a step toward a financial system that is closer to the people, trustworthy, and a true catalyst for national development.