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Tuesday, 10 September 2024
U.S. GOVT. LEADS BOLD "COUNTERATTACK" AGAINST HIV AT NDONDO CUP 2024
The U.S. Government, through USAID and PEPFAR, initiated a strategic "counterattack" against HIV during the Ndondo Cup in Dodoma, which began on September 8, 2024. This grassroots soccer tournament serves as a robust platform for health intervention, especially targeting underserved young men and boys. Building on the success of previous Ndondo Cup events across Tanzania, where tens of thousands accessed HIV testing and vaccination services, this year's approach integrates essential public health services into a community celebration to ensure that vital HIV prevention and treatment resources reach those in need.
Central to this initiative is the ‘SITETEREKI’ youth campaign, aimed at engaging individuals aged 15-24 by empowering them with key HIV information and facilitating access to essential services. Moses Bateganya of USAID emphasized the campaign’s innovative spirit, stating, “We believe that sports can be a powerful force for promoting behavior change and improving access to services." As part of broader efforts through the Breakthrough ACTION project, the Ndondo Cup exemplifies effective community-centered strategies in Tanzania's fight against HIV, showcasing how sports can be leveraged for health intervention and youth empowerment.
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