- TANZANIA AMONG THE 8 COUNTRIES ACROSS AFRICA TO HOST THE GLAMOUROUS CHAMAPAGNE DAY
If there’s anything that truly encapsulates life’s high notes, it’s raising a glass of champagne in celebration. And, if there’s anyone who has honed the art of champagne-making, it’s Moët & Chandon. This inherent ‘know-how’ is something that the French so elegantly call ‘savoir-faire’ – an instinctive expertise and finesse with which the champagne Maison has become synonymous over its two-and-a-half century history.
From its ancestral home in Epernay, France, Moët & Chandon has paved the way for others to follow and has ultimately defined what exceptional winemaking is. Exceptional is revolutionising an industry. It’s claiming the most extensive winemaking foundation – with 28 kilometres of underground cellars and 1190 hectares of vineyards – in the entire Champagne region. It’s daring to break the rules. And it’s hundreds of years of tradition, innovation and fine craftsmanship resounding in that triumphant pop of the cork.
On 28 October, the globe came together in honour of Champagne Day. Raising a glass of champagne in celebration is a custom we’ve relished for centuries. But on this day, it offered a unique opportunity to honour the celebratory drink itself and toast to the very Maison that has forged that association – Moët & Chandon, the Maison chosen in 1748 to supply the French royal court in Versailles.
Having garnered the love of Africa and the rest of the world, it’s only natural Moët & Chandon would seamlessly unite 8 countries throughout Africa to share in the joy of champagne. Right across the region, Moët & Chandon showcased their reputation for glamour and savoir-fête with 8 intimate gatherings bringing together Friends of the House, celebrities, dignitaries, and influencers.
Having already travelled with Moët & Chandon to Épernay in May, South Africa’s Maps Maponyane, Tanzanian author Nancy Sumari and Moroccan Journalist Sofia Benbrahim, were chosen among others to host these regional celebrations, raising a glass to the Maison and its continued success.
From South Africa to Morocco and Ghana, 8 countries set the stage for small but glamorous events celebrating Champagne Day, the Impérial Way. Tanzania champagne day celebration was complemented with glamourous guests each from different industries toasting to life, celebrating and sharing their cherished moments 2022.
“It was delightful to be one of the 8th countries in Africa to be part of this joyous moment of THE global champagne day , and am honoured to host such a great event , that reminded us to live in the moment , to be in the moment but most important to cherish moments” spoke at the event Nancy Sumari during the toast with Moet & Chandon toast at 17:48 at Johari Rotana.
“For a Maison with such a rich history of winemaking excellence, Champagne Day is an opportunity to celebrate how we have shaped the industry, distilling unrivalled quality into every bottle for nearly three centuries. It’s Moët & Chandon’s sincere wish to share that joy with Africa and the world,” says Aimee Kellen, Head of Consumer Engagement for Moët Hennessy Africa and the Middle East.
ABOUT MOËT & CHANDON
Founded in 1743, Moët & Chandon is the Maison that contributed to introducing champagne to the world by offering a range of unique wines for every occasion. From the iconic Moët Impérial to the Grand Vintage Collection, from the extroverted Moët & Chandon Rosé Impérial to the innovative Moët & Chandon Ice Impérial, each champagne dazzles and delights with bright fruitiness, an enticing palate and elegant maturity.
Since its founding, Moët & Chandon has been a champagne of choice to celebrate historical moments or private moments of great personal importance. For each of life’s memorable moments, Moët & Chandon has a style of champagne that marks the moment in a very unique way.
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