DENTSU TANZANIA TO HOST UPCOMING MARKETING WEEK

Dentsu Tanzania General Manager, Edward Shila (centre) speaks to reporters in Dar es Salaam yesterday about the upcoming Marketing Week themed - Data Driven Marketing, aimed at bringing together Tanzania's advertising and marketing experts to discuss the state of marketing in the country. On the left is LAS Consultancy Managing Director, Salha Kibwana and Infocus Studio Managing Director, Joshua Moshi, who are sponsors of the event.

Dar es Salaam, 22nd November 2021 - Further cementing its presence in Africa’s fast-growing marketing sector, Dentsu Tanzania, one of the leading multinational media and digital marketing communications company has announced today the anticipation of their upcoming first ever Marketing week in Dar es salaam, Tanzania at their Headquarters in Masaki, Tanzania.

Dentsu Tanzania is expected to host an insightful event dubbed Dentsu Tanzania Marketing week on the 1-3 december 2021, this week will bring together industry experts , gurus and key players.The event aimed at bringing together Tanzania Advertising and Marketing experts to discuss the state of Marketing in Tanzania, Best practices as well as upcoming trends.

“The theme this year is “Data Driven Marketing” where we will look at how Data can drive brand building, Media Investments, Digital as well as creative communication” said Edward Shila the General Manager at Dentsu Aegis Network Tanzania.

He added: ”The world is fast evolving with technology enabling businesses to collect first hand data making it possible for them to make more informed decisions. Similarly in Marketing, we can leverage the presence of data to make more effective marketing strategy and communications that will guarantee our return on investment of every marketing dollar.”

Commenting at the press event Mr Edward Shilla: “This would not have been possible if it was not for our partners TBL, LAS consultancy, Eskimi, We media and infocus studio who have graciously sponsored us to make this event a reality.

The event is open to all Marketers and interested parties to attend at a conference facility in Mikocheni called Sandbox, located on regent business park on 172 Chwaku street. The event will also be broadcasted live. Details of the broadcast will be shared on our social media.

Attached is the media kit is the speakers list, which includes brief bios of the speakers

About Dentsu

Dentsu Tanzania is a through the line marketing consultancy firm that specializes in all thing Marketing. Dentsu creates world-class solutions and services that unlock new opportunities for growth and business transformation across the entire customer journey. We pride ourselves in being data driven and providing solutions that work for brands. Dentsu Tanzania is part of Dentsu international, a global marketing consultancy firm with presence in Africa, Europe, Asia, Middle East and the Americas.

Media Contact

For media inquiries or to attend the event you can reach out to us through salha@lasconsultancy.co.tz