BancABC TANZANIA LAUNCHES A NEW CAMPAIGN, ‘KUBWA LAO’ POSITIONING ITS CARDS AS THE LEADING IN THE MARKET

BancABC Tanzania Senior Manager for Digital and fintech Mr. Lameck Mushi (center) speaks in Dar es Salaam over the weekend when unveiling the banks new campaign – Kubwa Lao 3D Visa card which assures customers peace of mind, safety of funds and convenience to make free online and POS transactions. The new 3D is a secure technology comes with an added layer of protection that helps to prevent the unauthorised use of our customer’s Visa cards while shopping online. He is flanked by the banks Head of Retail and Commercial Banking Ms Joyce Malai (left) and Senior Manager Agency Banking, Mwita Rhobi (right).

BancABC Tanzania Head of Retail and Commercial Banking Ms Joyce Malai (center), the banks Senior Manager for Digital and fintech Mr. Lameck Mushi (left) and Senior Manager Agency Banking, Mwita Rhobi (right) display a placard after the banks new campaign – Kubwa Lao 3D Visa card which assures customers peace of mind, safety of funds and convenience to make free online and POS transactions. The new 3D is a secure technology comes with an added layer of protection that helps to prevent the unauthorised use of our customer’s Visa cards while shopping online.

Dar es Salaam, Sunday December 13 2020 - BancABC Tanzania, in the endeavour to continue being a market leader in e-commerce transactions and innovation of its cards, today launched yet another enhanced security feature called 3D secure.

Speaking today in Dar es Salaam while addressing members of press, BancABC Head of Retail and Commercial Banking Ms Joyce Malai said the new 3D secure technology comes with an added layer of protection that helps to prevent the unauthorised use of our customer’s Visa cards while shopping online. ‘During an online purchase using any of electronic devices (such as your mobile phone, laptop, ipads etc) you will receive a onetime passcode through an SMS or an email that you are required to input to complete your transaction, this way protecting the customers’ cards from being used by any unauthorized person.

Arguably, having launched the contactless tap to pay feature in our card platform that ensures convenience, safety to customers and more flexibility in making payments a few months ago and now with this 3D secure technology enhancement, our prepaid cards remain a game changer in payments services since customers will now continue to enjoy a lot more secure, simple and very fast payments through both online and POS machines.

Having been the first prepaid cards in the market, we continue to hold this leading position by ensuring that we are ahead of the game through innovating on our cards space tirelessly with the end objective of ensuring our customers enjoy seamless, secure and stress-free transactions.

‘BancABC KUBWA Lao Visa Card is also available in six different currencies which are Tanzanian Shillings, United States Dollar, South African Rand, Chinese Yuan, Euro and Sterling Pound. You don't have to be a BancABC account holder to have one, all you need is your NIDA ID or any other government accepted Identifications with supporting documents like driving license, passport, Voters ID to instantly get one’. Malai said.

Malai added that the KUBWA LAO 3D Visa card always assures customers peace of mind, safety of funds and convenience to make free online and POS transactions. Customers will also get free instant SMS alerts whenever a transaction is performed and it’s very easy to reload through one’s mobile wallet or any BancABC WAKALA near you.

She added that apart from enabling holders to make online purchases over the internet, the card also allows people to access their money anywhere at over 400 Visa-branded Automated Teller Machines (ATMs) in Tanzania, over 2.7 million Visa-branded ATM’s worldwide and one can do purchases from over 1,000 Visa merchants in Tanzania and over 46 million Visa merchant retail outlets worldwide.

The Bank’s Senior Manager for Digital and fintech Mr. Lameck Mushi, added that BancABC has won three consecutive VISA awards for being the market leader in E- Commerce transactions which is a clear demonstration of how seamless, safe and reliable our cards are. In the endeavour to promote safe and secure online transactions, anyone can own the BancABC Visa card regardless of whether they have an account with the bank or not. The BancABC Prepaid Card is an easily reloadable prepaid card that eliminates the inconveniences and insecurity of carrying cash around while shopping or travelling.

Mushi further said that the TZS prepaid card is linked to BancABC Mobi which means customers can deposit and withdraw funds at their convenience to and from all the mobile wallets. So, there is no need for a customer to visit our branches whenever they need to transact, said Mushi adding that one can also check his or her balance, request a bank statement at any time, pay utility bills such as LUKU, water bills, government payments (GePG), TV subscriptions, Customers also get an SMS notification whenever a transaction or anything happens on the card.

Atlas Mara acquired BancABC in June 2014 growing its foot prints in Tanzania, Botswana, Mozambique, Zambia and Mozambique. It then acquired two banks in Rwanda (BRD commercial and BPR) which have merged and are currently operating under BPR part of Atlas Mara.