IMG Model and star of the inaugural episode of Model Diaries, Georgia Fowler, flanked by Etihad Airways cabin crew at the Etihad Atelier at Mercedes-Benz Fashion Week Australia in Sydney.@EtihadAirways #RunwaytoRunway @elleryland
A ground breaking decade of
fashion and luxury travel was celebrated at an exclusive Australian Fashion
Week VIP Event in Sydney overnight
Distinguished
Australian designer, Ellery, last night co-hosted an exclusive event – ELLERY X
ETIHAD AIRWAYS – together with the Abu Dhabi-based airline at Mercedes-Benz
Fashion Week Australia.
The
event celebrated ELLERY’s 10th year since showing for the first time at
Australian Fashion Week with a retrospective of iconic looks from the ELLERY
archive. Etihad Airways celebrated its 10 years of service to Australia
and global commitment to fashion with the Australian launch of its Runway To
Runway program.
Adding further excitement to the occasion,
Etihad Airways also unveiled a new fashion initiative – Model Diaries –
an original content series featuring IMG Model Georgia Fowler in the inaugural
episode. Produced in partnership with Etihad Airways and IMG, the series will
follow notable models from take-off to touchdown as they travel to fashion
events around the world. Upcoming destinations include Mumbai, London, Abu
Dhabi and beyond. To watch the premiere episode starring Georgia Fowler, follow
this link.
Distinguished guests from across the
Australian fashion industry, including Georgia Fowler, Kym Ellery, Elyse
Taylor, Carmen Hamilton, Izzi Manfredi, Kris Smith, Eva Galambos, Christine
Centenera, Justin O’Shea, Lisa Aiken, Yasmin Sewell, and The Stenmarks were
welcomed to the VIP cocktail event by Etihad Airways cabin crew.
Etihad Airways’ ‘Runway to Runway’ initiative
is a unique loyalty and rewards programme specifically designed to support the
fashion industry’s international travel requirements. Runway to Runway members
are eligible to receive special airfares, airport lounge access, complimentary
upgrades, priority boarding and check-in, additional checked baggage
allowances, as well as preferred cargo and group travel rates
when travelling for photo shoots, showing collections overseas, or conducting
business in overseas markets.
ENDS
Media inquiries:
Stephen
Mahoney / Etihad Airways / +61 488 125 538 / smahoney@etihad.ae
Philip
Fry / IMG / +1
(917) 684 4174 / Philip.Fry@img.com
No comments:
Post a Comment