PUSH MOBILE MEDIA LTD. PARTNERS WITH APALYA TECHNOLOGIES FOR OTT VIDEO STREAMING TECHNOLOGY

Freddie Manento Push Mobile Managing Director and Rishabh Gunjal Apalya Technologies AVP – Internal Business exchange the partnership agreement where Apalya Technologies will provide Push Mobile with OTT Video Streaming technology. The ceremony took place at PUSH offices in Dar es Salaam.

Dar es Salaam Tuesday October 21, 2014: Push Mobile, Tanzania’s leading interactive mobile communications technology provider has partnered with Apalya Technologies, South Asia’s leading technology platform provider to enhance mobile VIDEO and LIVE TV streaming experience in Tanzania and into other markets across the region.

Freddie Manento, Push Mobile Managing Director, speaking at the signing ceremony held at Push Mobile offices said the partnership serves to cement PUSH’s vision and mission of being the mobile communications market leader in East Africa and the international sphere and a provider of high quality products and services. “Our partnership with Apalya Technologies is in line with our strategy to expand our VIDEO and LIVE TV streaming technology to new markets around the region and they are the right technology partners to take us there.” said Mr. Manento.

On his part Rishabh Gunjal, Apalya Technologies’ AVP – International Business said “Apalya Technologies is excited to partner with Push Mobile in their drive to provide best-in-class mobile video solutions across East and Central Africa. Apalya’s leadership across the emerging markets of India and South Asia as well as their 8 year track record in working with some of the biggest global telecom brands will be a great leverage in helping Push Mobile serve the growing mobile market in this region.”

Push Mobile and Apalya Technologies partnership promises the best platform in terms of technology and content offering providing an opportunity to mobile network operators to monetize their mobile data network with best possible consumer experience. TV stations and production houses can use this platform to create new revenue stream in digital media space. Consumers will also have access to best of local and international content at an affordable price across all video streaming supported devices like feature phones, smart phones, tablets and PCs.

About Push Mobile:

PUSH is a Tanzania privately owned interactive communications company providing full service technology and consultancy across all new media focusing on Business Solutions, Mobile Marketing and Advertising, Campaign Management, Content Provision, Customized Application Development, Social Media and Online Community Management as well as Video on Demand LIVE streaming services. PUSH has been in operation since February 2006 and headquartered in Dar es Salaam, with operations in East Africa, Mozambique as well as affiliate relationships in 12 other African nations.

About Apalya Technologies:

Apalya Technologies Private Limited was formed in 2005 to take advantage of the growing demand for live television, events and video on demand in the mobile space. Apalya's video delivery platform optimizes content for viewing on all screens, seamlessly integrating with mobile operators, content owners and mobile advertisers, creating new revenue streams across the New Media value chain. Apalya has emerged as the leading managed service provider of video streaming to all the leading telecom operators, handset manufacturers and content owners and is the market leader in South Asia.