Dr James Mwangi, Equity Group Chief Executive Officer. |
Chief executive James Mwangi told The EastAfrican the lender which is listed on the Nairobi Securities Exchange (NSE) will now focus on “vertical” growth by consolidating and strengthening its business operations in the existing six markets, with the aim of transforming into a Ksh1 trillion ($10 billion) bank with 100 million customers.
“Our expansion is in two ways; horizontal and vertical. We have opted for vertical expansion where you deepen and then scale up your market share in the countries you are operating in,” said Mwangi.
“So, meanwhile what will we do because we already have six banks? We will focus on those banks, deepen them and make them stronger. We are also targeting to increase the market share in the countries we are in. The DRC that transaction is complete and we will be doubling our market share and then using the new capability to really try to grow significantly.”
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