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Wednesday, 24 March 2021

EIGHT EAST AFRICAN FIRMS IN LIST OF CONTINENT’S MOST VALUABLE BRANDS


Kenya’s mobile phone operator Safaricom has topped the list of Africa’s most valuable brands by market capitalisation, with shareholder wealth peaking at a record high of $14.14 billion in February 2021.

According to a new monthly survey by analysts at AfricanFinancials Group, Safaricom, which is listed on the Nairobi Securities Exchange (NSE), floored West African corporate giants such as Dangote Cement ($9.1 billion), MTN Nigeria ($8.6 billion), BUA Cement (Nigeria, $5.92 billion) and Airtel Africa ($4.18 billion), which took the second, third, fourth and fifth positions respectively.

In a report titled Sub-Saharan Top 30 Equity Valuation, the analysts show that eight East African listed firms, largely from Kenya and Tanzania, made it to the list of sub-Saharan Africa’s most valuable brands.

Leading firms

The firms are Safaricom ($14.14 billion), Tanzanian Breweries ($1.38 billion), Equity Bank ($1.27 billion), East African Breweries Ltd ($1.19 billion), KCB ($1.13 billion), Vodacom Tanzania ($744 million), Tanzania Cigarette ($733 million) and Co-operative Bank ($689 million).

According to the report, dated March 8, 2021, Safaricom’s return on equity (ROE) for the 12-month period to February 2021 stood at 49.6 per cent, followed by Tanzanian Breweries (26 per cent), Tanzania Cigarette ( 24.7 per cent), Equity Bank (15.1 per cent), Co-operative Bank (14.9 per cent), East African Breweries Ltd (11 per cent), KCB (10.7 per cent) and Vodacom Tanzania (negative 0.1 per cent).

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