Dar es Salaam, Tanzania: Acer Inc., a global leader in innovative computing solutions, has announced its strategic expansion into the East African market. The company is introducing a comprehensive range of high-performance products, from entry-level to high-performance, designed to meet the evolving needs of businesses, educators, consumers, and gamers across the region. The initiative underscores Acer’s commitment to supporting East Africa’s digital transformation with reliable, secure, and innovative technology.
“Our goal is to empower East Africa’s businesses, schools, and households with technology that drives productivity, creativity, entertainment, and connectivity,” said Grigory Nizovsky, Vice President of Acer Middle East and Africa. “With technology’s constant evolution, we are focused on breaking barriers between people to address a variety of needs. The region’s digital transformation is accelerating, and we are excited to support this growth with dependable commercial and education solutions, which will enhance efficiency and innovation.”
Acer has established itself as a trusted partner in education by providing reliable, easy-to-manage devices and solutions that empower both students and educators. With a broad portfolio of Chromebooks, laptops, and classroom technologies, Acer supports digital learning environments in schools and universities worldwide. The education vertical is a key focus for Acer because it drives long-term growth, fosters digital inclusion, and helps build future-ready communities—aligning with their mission to break barriers through technology – specifically in education.
The new products in the region are in three main categories: commercial and education, consumer, and gaming. Each section is tailored to support the growing needs of businesses, learners, households, and gamers.
Commercial & Education Solutions
As a testament to this, Acer has been featured on the Dow Jones Sustainability (DJSI) World Index 2024, which represents the top 10% of the largest 2,500 companies in the S&P Global Broad Market Index based on long-term economic, environmental, and social criteria. They have also been honored by Forbes as one of the World’s Top Companies for Women in 2024 for the third year in a row, highlighting their commitment to fostering a workplace culture centered on diversity, inclusion, and employee welfare.
Developing cutting-edge technology is only part of the equation. Acer is also strengthening its supply chain strategy to enhance operational flexibility and long-term resilience. This includes diversifying its manufacturing footprint to support localized demand. Acer already has assembly capacity in various countries, including Australia, Azerbaijan, Brazil, India, Indonesia, Kazakhstan, the Philippines, Taiwan, Thailand, South Africa, and the United States. This increased flexibility allows Acer to better meet local customer needs and government tenders, as well as minimize risks and optimize inventory levels by having supply chains closer to the market.
“Our approach is to utilize Acer’s successful EMEA and global strategies and tailor them to meet the unique needs of our local customers,” said Sriram Sundaram, Country Manager – Rest of Africa. “By understanding the specific challenges and opportunities in our market, we can deliver solutions that are not only innovative but also relevant, affordable, and accessible to businesses, educators, and consumers across the region.”
All products will be available through authorized retailers across East Africa, as accessibility is key to our local strategy. “We will be exploring collaboration with local partners to provide after-sales support, training, and financing options to ensure customers receive comprehensive sales and support.”
About Acer Inc.
Founded in 1976, Acer is one of the world’s top technology companies, with a presence in more than 160 countries. The company continues to evolve by embracing innovation across its offerings, which include computers and displays while branching out to new businesses. Acer is also committed to sustainable growth, exploring new opportunities that align with its environmental and social responsibilities. The Acer Group employs over 7,800 employees who contribute to the research, design, marketing, sales, and support of products, solutions, and services that break barriers between people and technology.
To learn more about Acer’s latest products, visit www.acer.ae
“Our goal is to empower East Africa’s businesses, schools, and households with technology that drives productivity, creativity, entertainment, and connectivity,” said Grigory Nizovsky, Vice President of Acer Middle East and Africa. “With technology’s constant evolution, we are focused on breaking barriers between people to address a variety of needs. The region’s digital transformation is accelerating, and we are excited to support this growth with dependable commercial and education solutions, which will enhance efficiency and innovation.”
Acer has established itself as a trusted partner in education by providing reliable, easy-to-manage devices and solutions that empower both students and educators. With a broad portfolio of Chromebooks, laptops, and classroom technologies, Acer supports digital learning environments in schools and universities worldwide. The education vertical is a key focus for Acer because it drives long-term growth, fosters digital inclusion, and helps build future-ready communities—aligning with their mission to break barriers through technology – specifically in education.
The new products in the region are in three main categories: commercial and education, consumer, and gaming. Each section is tailored to support the growing needs of businesses, learners, households, and gamers.
Commercial & Education Solutions
- Acer Veriton Desktops: Secure, scalable, and energy-efficient for modern workplaces
- Acer TravelMate Notebooks: Durable, lightweight laptops for professionals on the move
- Acer Chromebooks: Affordable, cloud-based solutions for classrooms
- Acer Monitors & Projectors: Crisp displays and immersive projection for collaboration
- Altos Servers: High-performance servers for enterprise-grade computing and data management
- Acer Aspire & Aspire Lite: Versatile laptops for everyday computing
- Acer Swift & Swift Edge: Ultra-thin, high-performance laptops for mobility without compromise
- Acer Connect: Seamless networking solutions for smart homes and offices
- Acer Nitro Series: High-performance gaming laptops and desktops for competitive gamers
- Predator Helios & Triton: Elite gaming machines with advanced cooling and graphics
- Predator Monitors: Ultra-fast refresh rates and stunning visuals for immersive gameplay
As a testament to this, Acer has been featured on the Dow Jones Sustainability (DJSI) World Index 2024, which represents the top 10% of the largest 2,500 companies in the S&P Global Broad Market Index based on long-term economic, environmental, and social criteria. They have also been honored by Forbes as one of the World’s Top Companies for Women in 2024 for the third year in a row, highlighting their commitment to fostering a workplace culture centered on diversity, inclusion, and employee welfare.
Developing cutting-edge technology is only part of the equation. Acer is also strengthening its supply chain strategy to enhance operational flexibility and long-term resilience. This includes diversifying its manufacturing footprint to support localized demand. Acer already has assembly capacity in various countries, including Australia, Azerbaijan, Brazil, India, Indonesia, Kazakhstan, the Philippines, Taiwan, Thailand, South Africa, and the United States. This increased flexibility allows Acer to better meet local customer needs and government tenders, as well as minimize risks and optimize inventory levels by having supply chains closer to the market.
“Our approach is to utilize Acer’s successful EMEA and global strategies and tailor them to meet the unique needs of our local customers,” said Sriram Sundaram, Country Manager – Rest of Africa. “By understanding the specific challenges and opportunities in our market, we can deliver solutions that are not only innovative but also relevant, affordable, and accessible to businesses, educators, and consumers across the region.”
All products will be available through authorized retailers across East Africa, as accessibility is key to our local strategy. “We will be exploring collaboration with local partners to provide after-sales support, training, and financing options to ensure customers receive comprehensive sales and support.”
About Acer Inc.
Founded in 1976, Acer is one of the world’s top technology companies, with a presence in more than 160 countries. The company continues to evolve by embracing innovation across its offerings, which include computers and displays while branching out to new businesses. Acer is also committed to sustainable growth, exploring new opportunities that align with its environmental and social responsibilities. The Acer Group employs over 7,800 employees who contribute to the research, design, marketing, sales, and support of products, solutions, and services that break barriers between people and technology.
To learn more about Acer’s latest products, visit www.acer.ae
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